voestalpine conducts employee surveys every three years. The last survey took place in 2016. Concrete measures were implemented based on the results, in the areas of information & communication, career development, and identification/employer. The next employee survey is set to take place in 2019.
For voestalpine, employer branding means positioning itself proactively as an attractive employer. This enables it to acquire new employees who are the best and the brightest in various specialist areas, and to retain existing staff. We can drive innovation and compete successfully in our markets only if we have committed employees who are experts in their fields. In addition to internal measures, we are also undertaking numerous external personnel marketing activities in order to enhance voestalpine’s employer brand, for example, collaborations with (primarily technical) universities, participation in career fairs, and sponsoring.
A strong presence on all of the relevant online and social media channels as well as active reporting about the company increase voestalpine’s visibility among target groups.